The Juries
Chad Warner -
WWAV Rapp Collins
Comments
The brief was a great exercise in avoiding the pitfalls to come up with a fresh idea. The work was very mixed – what else! But enough work stood out to make it satisfying and inspiring. Work was selected on very different merits. Most kept things simple and all avoided the classic pitfalls. The winners: one a rich story brilliantly told through imagery, that was moving and mature. The other as simple as can be – nothing more than an ordinary postcard with a wonderful pay off.
Direct Mail - Crisis
