The Juries
Pali Palavathanan -
Johnson Banks
Pali is a British-born Sri Lankan who lives and works in London and is a designer at Johnson Banks, one of Europe’s most pre-eminent design consultancies. His clients include the BFI (British Film Institute), Royal Mail, The Science Museum, Pew Center for Arts & Heritage and Glenfiddich Malt Whisky.
He graduated with a First from Kingston University and now returns there as lecturer and mentor, as well as judging the D&AD Student Awards. His work has already featured in the D&AD and Creative Review Annuals, won accolades at The Art Directors Club of New York and Design Week awards, and has been exhibited in Japan.
In his spare time he DJs at clubs throughout London, whilst keeping a keen eye on the Liverpool score. He still rates ‘Istanbul, 2005’ as one of the greatest moments of his life so far.
Comments
The open brief gave students the opportunity to think broadly and without restrictions. On the whole I felt the standard of work was good, however it would have been great to see a wider variety of solutions, especially with the brief being so open. It would also have been interesting to see students push the FCUK brand into new directions rather than staying within the perimeters already established for the brand. The shortlisted work answered elements of the brief successfully and was finished to a high standard. The two winning pieces demonstrated the best understanding not only of the FCUK brand but also their target audience. As well as answering the brief, the winning pieces were well executed and based on solid ideas.
Open Brief 1 - French Connection
