The Juries
Pablo Basla -
Inaria
Pablo has over 12 years’ experience in branding, project leadership and art direction. Graduating with a First from the Facultad de Bellas Artes, Universidad Nacional, Buenos Aires, Argentina, he initially co-founded a successful creative agency in Buenos Aires, working across a variety of industry sectors – from architecture, theatre and fashion to property, gastronomy, telecommunications and non-profit organisations. He later joined leading Buenos Aires advertising and design agency Bridger/Conway. There he worked in close collaboration with renowned Art Director, Fernando Robaletti, for a number of high profile clients.
With a versatile approach and extensive experience in multidisciplinary projects, his breadth of work includes: brand identity, naming, editorial, print, packaging, façade, interior, furniture, window display, signage, way finding, scenography and costume design. Tenacious and passionate, Pablo moved to London and joined Inaria in 2007, where he continues to strengthen his commitment to achieve high quality brand design communications.
Comments
I’d suggest supplying a more detailed brief, especially for foreign students. The winning work stood out for these reasons: for the First, the idea behind it. The Second answered the brief overall – a safer response. The Commendation showed quality of craft that was outstanding for a student.
Integrated Communication - The Co-operative
