The Juries
Tim Brennan -
The Brand Union
Tim has 15 years design experience and has worked across different design disciplines in this time, ultimately specialising in visual brand design.
In the last few years he has worked on the Credit Suisse re-brand, responsible for direction of the Credit Suisse look and feel, brand book and global image bank, and more recently as Lead Creative on brand programs for Castrol, Bank of America, Learning and Skills Council (LSC), and multiple brands for SABMiller South America.
Comments
Of thirty entries fifty per cent went out on bad execution. Not enough of them were focused on the benefit of the brands they created. The winning one was clear above the rest, and stood out because... it had a name – a story behind it, its design execution, and its depth and breadth of thinking. 'Me inc.' had it all.
Brand Identity - The Brand Union
